Title: LeadSource – UTM, Lead Source and Conversion Tracking for Forms Author: forgecreative Published: 2026 年 6 月 1 日 Last modified: 2026 年 7 月 15 日 --- 搜尋外掛 ![](https://ps.w.org/leadsource/assets/banner-772x250.png?rev=3557347) ![](https://ps.w.org/leadsource/assets/icon-256x256.jpg?rev=3557323) # LeadSource – UTM, Lead Source and Conversion Tracking for Forms 由 [forgecreative](https://profiles.wordpress.org/forgeonline/) 開發 [下載](https://downloads.wordpress.org/plugin/leadsource.1.0.5.zip) * [詳細資料](https://tw.wordpress.org/plugins/leadsource/#description) * [使用者評論](https://tw.wordpress.org/plugins/leadsource/#reviews) * [安裝方式](https://tw.wordpress.org/plugins/leadsource/#installation) * [開發資訊](https://tw.wordpress.org/plugins/leadsource/#developers) [技術支援](https://wordpress.org/support/plugin/leadsource/) ## 外掛說明 **Stop guessing which marketing channels are generating your leads.** LeadSource is a lead source tracking and marketing attribution plugin for WordPress forms. It automatically captures UTM parameters and advertising platform click IDs from your visitors, persists them through the browsing session, and attaches the traffic source to every form submission, with no configuration on your forms required. Perfect for small businesses and agencies running ads across Google, Meta, LinkedIn, Microsoft and TikTok who need simple, reliable lead attribution and conversion tracking without complex analytics setups. #### How It Works 1. A visitor clicks your ad or link containing UTM parameters 2. LeadSource captures and stores the traffic source data in a cookie 3. When the visitor submits a form, the traffic source is automatically recorded 4. View all your leads and their sources in a clean WordPress dashboard #### Supported Form Plugins Works automatically with the form plugin you already use — no shortcodes or form modifications needed: * **Contact Form 7** * **WPForms** * **Gravity Forms** * **Ninja Forms** * **Formidable Forms** * **Fluent Forms** * **Elementor Pro Forms** * **Everest Forms** #### What It Tracks * **UTM Parameters** — source, medium, campaign, term, and content * **Ad Platform Click IDs** — Google (gclid), Meta (fbclid), Microsoft (msclkid), LinkedIn (li_fat_id), TikTok (ttclid) * **Auto-detected Traffic Source** — labelled as Google Ads, Meta Ads, LinkedIn Ads, Microsoft Ads, TikTok Ads, Organic Search, Direct, or Referral * **Landing Page URL** — the first page the visitor arrived on * **Referrer** — where the visitor came from (with server-side fallback) #### Dashboard & Reporting * Sortable, searchable entries table with a native WordPress look * Quick stats showing total submissions and top traffic sources * Colour-coded badges for each platform (Google, Meta, LinkedIn, etc.) * View full submission details in a modal popup * Export all entries to CSV with one click #### Features Everything is included — no paid plan required: * All UTM and click ID tracking * All 7 form plugin integrations * Admin dashboard with search, sort, and quick stats * CSV export * 5-step setup wizard with auto form detection * Unlimited stored entries * Per-submission email notifications * Daily, weekly, and monthly summary emails * IP address anonymisation #### Privacy Friendly * IP addresses are automatically anonymised (last octet removed) * No data sent to external servers — everything stays in your WordPress database * Setup wizard includes recommended privacy policy language ## 螢幕擷圖 [⌊Dashboard — View all form submissions with their traffic sources, sortable columns, and quick stats⌉⌊Dashboard — View all form submissions with their traffic sources, sortable columns, and quick stats⌉[ **Dashboard** — View all form submissions with their traffic sources, sortable columns, and quick stats [⌊Entry Detail — Click any entry to see full UTM parameters, click IDs, landing page, and referrer⌉⌊Entry Detail — Click any entry to see full UTM parameters, click IDs, landing page, and referrer⌉[ **Entry Detail** — Click any entry to see full UTM parameters, click IDs, landing page, and referrer [⌊Setup Wizard — 5-step guided setup with automatic form detection⌉⌊Setup Wizard— 5-step guided setup with automatic form detection⌉[ **Setup Wizard** — 5-step guided setup with automatic form detection [⌊Settings — Configure email notifications and tracked form plugins⌉⌊Settings — Configure email notifications and tracked form plugins⌉[ **Settings** — Configure email notifications and tracked form plugins [[ [[ [[ [[ ## 安裝方式 1. Upload the `leadsource` folder to `/wp-content/plugins/` 2. Activate the plugin through the **Plugins** menu in WordPress 3. Complete the 5-step setup wizard that appears automatically 4. That’s it — traffic sources will be captured on your next form submission The setup wizard will: * Auto-detect which form plugins you have installed * Let you choose your notification preferences * Configure your notification email address ## 常見問題集 ### Do I need to modify my forms? No. LeadSource hooks into your form plugin automatically. There are no shortcodes to add, no hidden fields to configure, and no form templates to edit. ### Does it work if I don’t use UTM parameters? Yes. The plugin also detects ad platform click IDs (gclid, fbclid, etc.) and automatically labels the traffic source. Even visitors arriving via organic search or direct traffic are categorised. ### Will it slow down my site? No. The frontend script is tiny vanilla JavaScript (no jQuery dependency) that runs once on page load to read URL parameters. There are no external API calls and no impact on page load speed. ### Does it work with caching plugins? Yes. The UTM capture runs in the visitor’s browser via JavaScript, so server-side caching does not interfere with tracking. ### What is the conversion window? The plugin uses “Same Session” attribution — the captured UTM data persists until the browser is closed. This is the most accurate setting and prevents cross-session over-counting. ### Is my data sent anywhere? No. All data is stored locally in your WordPress database. The plugin does not communicate with any external analytics or tracking service. ### Does this work for Google Ads conversion tracking? Yes. LeadSource captures the Google Click ID (gclid) on every form submission, so you can match leads back to the campaigns, ad groups and keywords that produced them and feed conversions back into Google Ads. ### Can I track the lead source for Contact Form 7, WPForms and Gravity Forms? Yes. LeadSource records lead source and full UTM attribution automatically for Contact Form 7, WPForms, Gravity Forms, Ninja Forms, Formidable Forms, Fluent Forms, Elementor Pro Forms and Everest Forms, with no per-form setup. ### Does it do first-touch or last-touch attribution? LeadSource uses same-session attribution. The captured source persists until the browser is closed, which avoids the cross-session over-counting that long cookie windows can cause. ## 使用者評論 ![](https://secure.gravatar.com/avatar/9a928fea75effd4bbd6ebe8f8016517a9bcb514b9d1667db766ecc18eada74c7? s=60&d=retro&r=g) ### 󠀁[Easy set up.](https://wordpress.org/support/topic/easy-set-up-36/)󠁿 [steveseo](https://profiles.wordpress.org/steveseo/) 2026 年 6 月 15 日 Really easy to set up. [ 閱讀全部 1 則使用者評論 ](https://wordpress.org/support/plugin/leadsource/reviews/) ## 參與者及開發者 以下人員參與了開源軟體〈LeadSource – UTM, Lead Source and Conversion Tracking for Forms〉的開發相關工作。 參與者 * [ forgecreative ](https://profiles.wordpress.org/forgeonline/) [將〈LeadSource – UTM, Lead Source and Conversion Tracking for Forms〉外掛本地化為台灣繁體中文版](https://translate.wordpress.org/projects/wp-plugins/leadsource) ### 對開發相關資訊感興趣？ 任何人均可[瀏覽程式碼](https://plugins.trac.wordpress.org/browser/leadsource/)、 查看 [SVN 存放庫](https://plugins.svn.wordpress.org/leadsource/)，或透過 [RSS](https://plugins.trac.wordpress.org/log/leadsource/?limit=100&mode=stop_on_copy&format=rss) 訂閱[開發記錄](https://plugins.trac.wordpress.org/log/leadsource/)。 ## 變更記錄 #### 1.0.5 * Added – Everest Forms integration. Traffic source and UTM attribution are now captured automatically on Everest Forms submissions. #### 1.0.4 * Show the full message content in notification emails and the entry detail view( no longer truncated) * Update the plugin name and directory listing for clarity * Rename the translation template to leadsource.pot to match the text domain #### 1.0.3 * All features now free — no licensing or paid plan required * Unlimited entry storage for all users * Email notifications and summary reports available on all installs * Rename text domain to leadsource #### 1.0.2 * Fix additional fatal redeclaration errors when free and Pro versions are both active #### 1.0.1 * Fix fatal error when free and Pro versions are active simultaneously #### 1.0.0 * Initial release * UTM parameter and click ID tracking * Support for 7 form plugins * Admin dashboard with WP_List_Table * 5-step setup wizard * Email notifications * Summary emails — daily, weekly, monthly * IP anonymisation ## 中繼資料 * 版本 **1.0.5** * 最後更新 **3 天前** * 啟用安裝數 **20+** * WordPress 版本需求 ** 6.0 或更新版本 ** * 已測試相容的 WordPress 版本 **7.0.2** * PHP 版本需求 ** 7.4 或更新版本 ** * 語言 * [English (US)](https://wordpress.org/plugins/leadsource/) * 標籤: * [attribution](https://tw.wordpress.org/plugins/tags/attribution/)[conversion tracking](https://tw.wordpress.org/plugins/tags/conversion-tracking/) [form tracking](https://tw.wordpress.org/plugins/tags/form-tracking/)[lead source](https://tw.wordpress.org/plugins/tags/lead-source/) [utm tracking](https://tw.wordpress.org/plugins/tags/utm-tracking/) * [進階檢視](https://tw.wordpress.org/plugins/leadsource/advanced/) ## 評分 5 星，滿分為 5 星 * [ 1 個 5 星使用者評論 ](https://wordpress.org/support/plugin/leadsource/reviews/?filter=5) * [ 0 個 4 星使用者評論 ](https://wordpress.org/support/plugin/leadsource/reviews/?filter=4) * [ 0 個 3 星使用者評論 ](https://wordpress.org/support/plugin/leadsource/reviews/?filter=3) * [ 0 個 2 星使用者評論 ](https://wordpress.org/support/plugin/leadsource/reviews/?filter=2) * [ 0 個 1 星使用者評論 ](https://wordpress.org/support/plugin/leadsource/reviews/?filter=1) [Your review](https://wordpress.org/support/plugin/leadsource/reviews/#new-post) [查看全部使用者評論](https://wordpress.org/support/plugin/leadsource/reviews/) ## 參與者 * [ forgecreative ](https://profiles.wordpress.org/forgeonline/) ## 技術支援 使用者可在技術支援論壇提出意見反應或使用問題。 [檢視技術支援論壇](https://wordpress.org/support/plugin/leadsource/)