Title: Croct &#8211; Content Personalization for WordPress
Author: marcospassos
Published: <strong>2020 年 9 月 18 日</strong>
Last modified: 2021 年 2 月 17 日

---

搜尋外掛

![](https://ps.w.org/croct/assets/banner-772x250.png?rev=2384748)

這個外掛**並未在最新的 3 個 WordPress 主要版本上進行測試**。開發者可能不再對這個
外掛進行維護或提供技術支援，並可能會與更新版本的 WordPress 產生使用上的相容性問題。

![](https://ps.w.org/croct/assets/icon.svg?rev=2384748)

# Croct – Content Personalization for WordPress

 由 [marcospassos](https://profiles.wordpress.org/marcospassos/) 開發

[下載](https://downloads.wordpress.org/plugin/croct.zip)

 * [詳細資料](https://tw.wordpress.org/plugins/croct/#description)
 * [使用者評論](https://tw.wordpress.org/plugins/croct/#reviews)
 *  [安裝方式](https://tw.wordpress.org/plugins/croct/#installation)
 * [開發資訊](https://tw.wordpress.org/plugins/croct/#developers)

 [技術支援](https://wordpress.org/support/plugin/croct/)

## 外掛說明

Understand your audience interests and deliver the right content, to the right person,
at the right time.

Croct for WordPress provides powerful personalization capabilities using plain English.
Personalize your content with more than 100 variables such as visitor context, device,
browser, location, and much more!

### WHAT IS CONTENT PERSONALIZATION?

Content personalization refers to the ability to generate content dynamically based
on the visitor’s context.

### WHAT’S IN IT FOR YOU IF YOU USE PERSONALIZATION?

 * Boost sales and engagement
 * Sell more products
 * Increase customer loyalty
 * Increase the time users spend on your website
 * Help visitors find the right content

### WHAT IS CROCT?

Croct is a personalization platform that provides a solution for developers to create
natively personalized applications, as well as for marketing and product professionals
to craft unique experiences based on the user’s behavior, interests, and browsing
history.

### CROCT PLUGIN FEATURES

 * Fully integrated with WordPress with just a few clicks.
 * Shortcodes for inline content personalization.
 * Over 100 user variables, such as interests, device, browser, geolocation, referrers,
   query strings, etc.
 * Visitor interest tracking on a per-post basis.

### HOW TO SET-UP AND APPLY PERSONALIZATION?

It only takes a few clicks to install the plugin and unlock the power of personalization.
No need to insert code snippets or play with the styling of the plugin.

Once the plugin is installed, on the left-side menu, click Croct to open the settings
page. Next, enter your app ID and click “Save Changes” to activate the integration.

If you do not have an account, please [get in touch](https://croct.com?utm_source=plugin&utm_medium=WordPress&utm_campaign=readme),
so we can set up an account for you.

### HOW TO CAPTURE THE AUDIENCE’S INTERESTS?

Croct can help you understand your audience’s interests based on posts and pages
they visit. All you need to do is tell Croct what interests are related to each 
post in the section “Croct – User Interest” (on the sidebar menu, under Document)
when publishing or updating a post. You can enter multiple interests separated by
commas.

### HOW TO INSERT DYNAMIC CONTENT?

This plugin introduces two new shortcodes that allow you to create personalized 
posts.

The `[personalized]` shortcode works as a placeholder for contextual information,
while the `[if]` shortcode allows you to show a content block conditionally.

The following example shows a conditional content block that will be displayed only
for people who are sailing from Brazil. The content of the block is personalized
according to the visitor’s city, with fallback to “Brazil” in case the visitor’s
location is unknown.

> [if condition=”location’s country is ‘BR’”]
>  This paragraph is personalized for
> everyone who lives in [personalized value=”location’s city”]Brazil[/personalized].[/
> if]

Although the example shows the use of the `[personalized]` and `[if]` shortcodes
combined, they can be used standalone. For example:

> Hello everyone from `[personalized value="location's city"]`Brazil`[/personalized]`!

### Data Processing

This plugin collects information about the visitor activities and sends to Croct
to help you better understand your audience and personalize the content for them.

By installing and activating the Croct for WordPress plugin you agree to our [Terms of Service](https://croct.com/legal/customer/terms-of-service)
and [Privacy Policy](https://croct.com/legal/customer/privacy-policy).

## 螢幕擷圖

 * [[
 * Croct settings.
 * [[
 * Input for defining audience’s interests on a per-post basis.

## 安裝方式

 1. Go to the Plugins > Add New page in your WordPress admin.
 2. Search for “Croct” and click on the “Install Now” button.
 3. Click on the “Activate” button.
 4. Click Croct on the left side menu, enter your Application ID and save.

That’s it! Your are all set.

## 常見問題集

### What does Croct do?

Croct allows you to create personalized content based on your audience’s interests,
behavior, location, marketing campaign, and other 100+ variables.

### Who should use Croct?

Content creators and marketing professionals that want to increase the engagement
and time spent on the site.

### Does Croct work with caching?

As the personalization is applied in real-time on the client-side, the plugin works
even on WordPress sites with caching enabled.

### Is Croct compliant with data privacy laws?

As a processor, Croct only tracks anonymous data automatically. If you intend to
collect personal data, you, as a controller, need to get the user’s consent before
collecting and sending it to Croct.

### Do I have to install the code manually?

No, the plugin handles all the installation for you. You only need to enter the 
Application ID once installed to activate the integration.

### Do I need a developer to use Croct Plugin?

No, the personalization is codeless! You can write expressions in plain English 
🙂

### What’s required to use Croct Plugin?

You must have a WordPress website and a Croct account.

### Can I use the plugin without having a Croct account?

The plugin itself is free, but you need a Croct account to use it. If you do not
have an account, please [get in touch](https://croct.com?utm_source=plugin&utm_medium=WordPress&utm_campaign=readme)
so we can set up an account for you.

## 使用者評論

這個外掛目前沒有任何使用者評論。

## 參與者及開發者

以下人員參與了開源軟體〈Croct – Content Personalization for WordPress〉的開發相關
工作。

參與者

 *   [ marcospassos ](https://profiles.wordpress.org/marcospassos/)

[將〈Croct – Content Personalization for WordPress〉外掛本地化為台灣繁體中文版](https://translate.wordpress.org/projects/wp-plugins/croct)

### 對開發相關資訊感興趣？

任何人均可[瀏覽程式碼](https://plugins.trac.wordpress.org/browser/croct/)、查看 
[SVN 存放庫](https://plugins.svn.wordpress.org/croct/)，或透過 [RSS](https://plugins.trac.wordpress.org/log/croct/?limit=100&mode=stop_on_copy&format=rss)
訂閱[開發記錄](https://plugins.trac.wordpress.org/log/croct/)。

## 變更記錄

#### 1.0.0 (2020-09-18):

 * Initial Release

#### 1.0.1 (2020-09-23):

 * Fix dependencies sort order (#2), thanks amorimjuliana!

#### 1.0.2 (2020-09-23):

 * Fix release workflow to correctly set plugin version (#3), thanks Fryuni!

#### 1.0.3 (2020-09-24):

 * Fix interest auto-complete (#4), thanks marcospassos!

#### 1.0.4 (2021-01-07):

 * Add support for async script loading (#5), thanks marcospassos!

#### 1.0.5 (2021-01-07):

 * Fix interest tracking with async script loading (#6), thanks marcospassos!

#### 1.0.6 (2021-01-08):

 * Fix initialization script (#7), thanks marcospassos!

#### 1.1.0 (2021-02-17):

 * Replace inline script with meta tags (#10), thanks marcospassos!

## 中繼資料

 *  版本 **1.1.1**
 *  最後更新 **5 年前**
 *  啟用安裝數 **少於 10 次**
 *  WordPress 版本需求 ** 4.0 或更新版本 **
 *  已測試相容的 WordPress 版本 **5.5.18**
 *  PHP 版本需求 ** 5.6 或更新版本 **
 *  語言
 * [English (US)](https://wordpress.org/plugins/croct/)
 * 標籤:
 * [content personalization](https://tw.wordpress.org/plugins/tags/content-personalization/)
   [dynamic content](https://tw.wordpress.org/plugins/tags/dynamic-content/)[optimization](https://tw.wordpress.org/plugins/tags/optimization/)
   [personalization](https://tw.wordpress.org/plugins/tags/personalization/)
 *  [進階檢視](https://tw.wordpress.org/plugins/croct/advanced/)

## 評分

這個項目尚無任何評論記錄。

[Your review](https://wordpress.org/support/plugin/croct/reviews/#new-post)

[查看全部使用者評論](https://wordpress.org/support/plugin/croct/reviews/)

## 參與者

 *   [ marcospassos ](https://profiles.wordpress.org/marcospassos/)

## 技術支援

使用者可在技術支援論壇提出意見反應或使用問題。

 [檢視技術支援論壇](https://wordpress.org/support/plugin/croct/)