Title: AdRoll for WooCommerce Stores
Author: AdRoll
Published: <strong>2016 年 5 月 31 日</strong>
Last modified: 2024 年 8 月 26 日

---

搜尋外掛

![](https://ps.w.org/adroll-for-woocommerce-stores-dev/assets/banner-772x250.png?
rev=2909795)

這個外掛**並未在最新的 3 個 WordPress 主要版本上進行測試**。開發者可能不再對這個
外掛進行維護或提供技術支援，並可能會與更新版本的 WordPress 產生使用上的相容性問題。

![](https://ps.w.org/adroll-for-woocommerce-stores-dev/assets/icon-256x256.png?rev
=2909795)

# AdRoll for WooCommerce Stores

 由 [AdRoll](https://profiles.wordpress.org/victorres11/) 開發

[下載](https://downloads.wordpress.org/plugin/adroll-for-woocommerce-stores-dev.2.3.1.zip)

 * [詳細資料](https://tw.wordpress.org/plugins/adroll-for-woocommerce-stores-dev/#description)
 * [使用者評論](https://tw.wordpress.org/plugins/adroll-for-woocommerce-stores-dev/#reviews)
 * [開發資訊](https://tw.wordpress.org/plugins/adroll-for-woocommerce-stores-dev/#developers)

 [技術支援](https://wordpress.org/support/plugin/adroll-for-woocommerce-stores-dev/)

## 外掛說明

### What is AdRoll?

AdRoll is a marketing and advertising platform where any brand can easily **launch
and manage display, social media, and email campaigns**. We work with over 22,000
companies to attract new customers, engage existing customers, and grow revenue.

### Key Features of the AdRoll Platform

#### 1. Display Ads

Get in front of your ideal prospects and customers with cost-effective display, 
video and native ads across millions of brand-safe websites and mobile apps.

**Retargeting Ads**
 97% of customers don’t make a purchase on the first visit to
your website. AdRoll retargeting brings those shoppers back and gets them buying.
Choose from dozens of dynamic ad templates to create retargeting ads that show shoppers
the products that captured their attention.

**Brand Awareness (or Prospecting) Ads**
 Find and engage new customers with three
different types of targeting:

 * Lookalike Targeting: People who visit the same websites, have similar shopping
   habits, and live in the same areas as your existing customers.
 * Demographic & Interest Targeting: People who have the same characteristics (education,
   income, interests, etc.) as your ideal customer.
 * Contextual Targeting: People who read content that your ideal customers would
   view.

#### 2. Ad Integrations

AdRoll’s automation builder is the only tool that lets you create consistent, personalized,
and automated campaigns across web ads, social ads, and email — all from one place.
Manage and make edits to your Meta, TikTok, and Pinterest campaigns — such as swapping
out creative or shifting budget to higher-performing campaigns — directly in AdRoll.
Plus, easily analyze performance across all channels and download consolidated reports.

#### 3. Email Marketing

Want 2x ad performance? Add (unlimited!) email to the mix. Use our drag-and-drop
email builder to set up automated email campaigns  that seamlessly retarget shoppers
across the web, social, and the inbox to drive more revenue.

#### 4. Marketing Automations

Tackle common challenges like cart abandonment and generating customer loyalty with
marketing recipes. These ready-to-use automation templates include the optimal combination
of display ads, social ads, and emails, triggered at exactly the right time. If 
you can identify the business problem, we can provide the solution — step-by-step
instructions included.

#### 5. Reporting and Analytics

AdRoll makes it easy to know what’s working and what’s not. Our Cross-Channel Performance
Dashboard provides a consolidated view of how your entire marketing mix — ads, social,
paid search, and email — is working together. Choose your attribution model, quickly
view insights, and understand your visitors’ paths to conversion to guide smarter
budget decisions.

### Benefits of the AdRoll for WooCommerce Plugin

#### Automatically tag your site

Collect valuable shopper behavior data with the AdRoll pixel, automatically placed
on all pages of your website.

#### Access high-performing dynamic ads and emails

Run dynamic ads and/or emails using your store’s product feed, generated by the 
plugin.

#### Create key audiences

Build high-intent audience lists based on shopper attributes and behaviors, then
target them in ad and email campaigns.

#### Enable conversion and ROAS tracking

Track the number of sales and amount of revenue driven by your AdRoll campaigns.

### Packages

#### Marketing & Ads Plus

_Starts at $36/month — first 30 days are free! — plus the cost of advertising campaigns(
determined by you). This package also includes up to 50% back in ad credits._

The Marketing & Ads Plus package gives you access to the most powerful version of
our platform. It includes:
 * Retargeting and brand awareness display, native, and
video ads * Ad integrations with Meta, TikTok, and Pinterest * Unlimited email marketing
sends * Advanced audience segmentation * Marketing automation recipes * Our suite
of analytics and optimization tools

This package is ideal for:
 * **Novice marketers and business owners wearing a marketing
hat.** With access to our marketing automation recipes, you identify your business
challenge and we guide you through the templated solution with a mix of display 
ads, social ads, and email — no marketing or advertising experience required! * **
Busy marketers with no time to spare.** This package allows you to run your display
ads, social ads, and email campaigns — all from one platform. * **Email-heavy marketers
and brands.** While other marketing platforms charge based on the number of contacts
or emails sent, the Marketing & Ads Plus package includes _unlimited_ emails. This
can amount to monumental savings for email-centric businesses.

#### Ads

_No monthly fee, pay only for the cost of advertising (determined by you)._

The Ads package includes:
 * Retargeting and brand awareness display, native, and
video ads * Select audience segmentation tools * Select analytics and optimization
tools

This package is ideal for:
 * Those who only want retargeting and brand awareness
display ad capabilities * Young brands looking to “toe the waters” of digital advertising
and test what it does for their business before committing to a more comprehensive
package.

Get more information on packages and pricing [here](https://adroll.com/pricing-plans?utm_source=wordpress-plugin-listing).

## 常見問題集

### How do I get started?

 1. Log into your WordPress account
 2. Navigate to the “Plugin” page
 3. Search for “AdRoll” in the “Search plugins…” box on the right-hand side
 4. Click the “Install Now” button next to the AdRoll result
 5. Once installed, click the “Activate” button
 6. If you already have an AdRoll account, select “Click here to continue your setup”.
    If you do not have an AdRoll account, select “…you can create one for free here”

### What is the AdRoll pixel?

The AdRoll Pixel is a JavaScript code snippet placed in the header of your site 
that tracks everything your visitors are doing on your site.

### What are dynamic ads?

Dynamic ads enable customers to easily re-engage site visitors with beautiful, personalized
ads across devices and channels. Based on site visitor’s browsing activity on your
site, dynamic ads can feature previously-viewed, recommended, and top products.

### What is retargeting and how does it work?

Retargeting enables you to deliver personalized content to users who have previously
visited their sites. This includes content that relates to sites they’ve visited
and products they’ve viewed.

Retargeting works by utilizing “cookies”, a small piece of data stored by the web
browser that remembers users who visited your advertisement or webpage. You can 
then utilize this cookie data to serve ads to your customers again. By showing relevant,
targeted ads to your customers that have shown an interest in your brand, you increase
brand awareness and often total conversions.

## 使用者評論

![](https://secure.gravatar.com/avatar/f0f34d96ea166536ca44294d360ef9a6b15f9b293c57ef3338911c072a017842?
s=60&d=retro&r=g)

### 󠀁[Cant Connect to my Site via Plugin](https://wordpress.org/support/topic/cant-connect-to-my-site-via-plugin/)󠁿

 [Mike](https://profiles.wordpress.org/avagolf/) 2023 年 11 月 8 日

It just doesnt connect. worked with adrolll support team for about 45 minutes. had
me try incognito browser, a different browser. Nothing worked. Had big hopes for
this – especially after they annouced a big partnership with woocommerce. Guessing
it has something to do with the plugin no longer being updated. Dont waste your 
time….

![](https://secure.gravatar.com/avatar/f241255c331bbf518321b48908f5c4b614983040a5b274014c889ad3f77eee9f?
s=60&d=retro&r=g)

### 󠀁[Very Helpful Customer Support](https://wordpress.org/support/topic/very-helpful-customer-support-5/)󠁿

 [heavydutymostg](https://profiles.wordpress.org/heavydutymostg/) 2023 年 7 月 17
日

Whenever I have any issues, the customer support LifeChat is right there to help.
A rarity these days. Highly recommend Adroll.

![](https://secure.gravatar.com/avatar/12dc156ef1aab8630aa5e248667608e00b2579798fae658c5bfd483ade2133bc?
s=60&d=retro&r=g)

### 󠀁[Ideal plugin for remarketing](https://wordpress.org/support/topic/ideal-plugin-for-remarketing/)󠁿

 [pandalondon](https://profiles.wordpress.org/pandalondon/) 2023 年 5 月 26 日

Been using the plugin for 6 months now and we have seen great results with our remarketing.
Easy to add and set up, plus the team have been helpful in creating ads for us to
use from the off

![](https://secure.gravatar.com/avatar/7659b98fe9d2deb98ddc4ba12626c3f8da4c3cb1d4412a559544f8c7d46d3f9e?
s=60&d=retro&r=g)

### 󠀁[Not reccommended since it’s nearly abandonware](https://wordpress.org/support/topic/not-reccommended-since-its-nearly-abandonware/)󠁿

 [CubicInfinity](https://profiles.wordpress.org/cubicinfinity/) 2022 年 1 月 12 
日

This plugin was used for something once. Like everyone else says, there’s little
to no support for the plugin.

![](https://secure.gravatar.com/avatar/6b730ac40ab68ea569238d8cce1554de0c25fbe26562203d81ad1c6b1d21f71a?
s=60&d=retro&r=g)

### 󠀁[Hasn’t worked out of the box in over 3 years](https://wordpress.org/support/topic/hasnt-worked-out-of-the-box-in-over-3-years/)󠁿

 [Aquillium](https://profiles.wordpress.org/aquillium/) 2020 年 10 月 23 日

I always come back to this plugin in the hope that it’s been fixed and it never 
is. Clicking the link in the settings page kicks you into a large redirect chain
before ultimately saying complete, and dumping you into the Adroll Dashboard, never
to return to your wordpress installation / or complete the setup on that end. Going
back to wordpress to try again results in the same. I’ve Tried: – Being logged in
and out of Adroll – Clearing my browser cache – Using incognito Nothing works. Dont
waste your time with this, just integrate manually.

![](https://secure.gravatar.com/avatar/3e48554a4635c0561806b34bee31eaa35622f71a173555b530bc1bdcc31d2960?
s=60&d=retro&r=g)

### 󠀁[Not working](https://wordpress.org/support/topic/not-working-3380/)󠁿

 [nimonogi](https://profiles.wordpress.org/nimonogi/) 2020 年 9 月 17 日

The plugin by itself does not work out of the box but the support were really helpful
and with their help I manage to make it work.

 [ 閱讀全部 10 則使用者評論 ](https://wordpress.org/support/plugin/adroll-for-woocommerce-stores-dev/reviews/)

## 參與者及開發者

以下人員參與了開源軟體〈AdRoll for WooCommerce Stores〉的開發相關工作。

參與者

 *   [ AdRoll ](https://profiles.wordpress.org/victorres11/)
 *   [ Adroll ](https://profiles.wordpress.org/adroll/)
 *   [ aaj2006 ](https://profiles.wordpress.org/aaj2006/)
 *   [ nextrollandersen ](https://profiles.wordpress.org/nextrollandersen/)
 *   [ lucasadroll ](https://profiles.wordpress.org/lucasadroll/)

[將〈AdRoll for WooCommerce Stores〉外掛本地化為台灣繁體中文版](https://translate.wordpress.org/projects/wp-plugins/adroll-for-woocommerce-stores-dev)

### 對開發相關資訊感興趣？

任何人均可[瀏覽程式碼](https://plugins.trac.wordpress.org/browser/adroll-for-woocommerce-stores-dev/)、
查看 [SVN 存放庫](https://plugins.svn.wordpress.org/adroll-for-woocommerce-stores-dev/)，
或透過 [RSS](https://plugins.trac.wordpress.org/log/adroll-for-woocommerce-stores-dev/?limit=100&mode=stop_on_copy&format=rss)
訂閱[開發記錄](https://plugins.trac.wordpress.org/log/adroll-for-woocommerce-stores-dev/)。

## 變更記錄

=2.3.1=
 * updated plugin listing =2.3.0= * fix activation =2.2.24= * minor performance
fixes and improvements =2.2.23= * 2.2.22 version issues fixed =2.2.22= * minor performance
fixes and improvements =2.2.21= * added checkout events tracking to the plugin *
implemented custom checkout webhook =2.2.20= * 2.2.19 version issues fixed =2.2.19
= * Tested with wordpress 6.1.1 =2.2.18= * Fixed email address capture for non logged
in orders =2.2.17= * 2.2.16 version issues fixed =2.2.16= * 2.2.15 version issues
fixed =2.2.15= * array_key_exists replaced with isset method =2.2.14= * Fix warning
message for WordPress 5.5 =2.2.13= * Security update =2.2.12= * Adds support for
WordPress 5.8 =2.2.11= * Fixed conversion revenue tracking issues =2.2.10= * Adds
support for WordPress 5.7.2 and Woocommerce 5.3.0 =2.2.9= * Adds support for WordPress
5.6.0 and Woocommerce 4.8.0 * Improved onboarding experience * fixed a bug in search
tracking =2.2.8= * Adds support for WordPress 5.5.1 and Woocommerce 4.5.2 =2.2.7
= * General improvements =2.2.6= * Security update * Added extra pixel customization
hooks =2.2.5= * Fixed checkout value tracking issues =2.2.4= * Fixed incompatibility
with some CDN plugins =2.2.3= * Added support for WP 5.3.2 =2.2.2= * Fixed some 
optimizers removing the script =2.2.1= * Added support for WP 5.2 =2.2.0= * Improved
installation flow by using generic return url * Added admin notice when plugin setup
is incomplete =2.1.0= * Added plugin activation/deactivation callbacks =2.0.0= *
Overhauled installation flow * Implemented updated version of AdRoll tracking pixel
for improved performance * Added tracking for products viewed * Added tracking for
product search * Added tracking for products added to cart * Added time limit to
conversion tracking to prevent duplicates * Standardized and improved the level 
of detail of tracked data =1.0.5= * Added version requirements for WordPress/PHP
in readme =1.0.4= * Add support for WooCommerce 2.x =1.0.3= * Get rid of PHP Notices
when debug mode is enabled =1.0.2= * Replace redirects with admin notices =1.0.1
= * Use array() instead of shorthand, which only works with certain versions of 
PHP =1.0.0= * Stop checking adroll servers for eids after ten attempts per day and
ten days total * Hide options settings page * Add teardown of db values when deactivated*
Add dynamic ads pixel code outside of plugin =0.1.2= * Introduce support for product
collection =0.1.1= =0.1=

## 中繼資料

 *  版本 **2.3.1**
 *  最後更新 **2 年前**
 *  啟用安裝數 **600+**
 *  WordPress 版本需求 ** 4.4 或更新版本 **
 *  已測試相容的 WordPress 版本 **6.6.5**
 *  PHP 版本需求 ** 5.6.20 或更新版本 **
 *  語言
 * [English (US)](https://wordpress.org/plugins/adroll-for-woocommerce-stores-dev/)
 * 標籤
 * [ads](https://tw.wordpress.org/plugins/tags/ads/)[advertising](https://tw.wordpress.org/plugins/tags/advertising/)
   [marketing](https://tw.wordpress.org/plugins/tags/marketing/)[retargeting](https://tw.wordpress.org/plugins/tags/retargeting/)
   [social media](https://tw.wordpress.org/plugins/tags/social-media/)
 *  [進階檢視](https://tw.wordpress.org/plugins/adroll-for-woocommerce-stores-dev/advanced/)

## 評分

 2.5 星，滿分為 5 星

 *  [  3 個 5 星使用者評論     ](https://wordpress.org/support/plugin/adroll-for-woocommerce-stores-dev/reviews/?filter=5)
 *  [  0 個 4 星使用者評論     ](https://wordpress.org/support/plugin/adroll-for-woocommerce-stores-dev/reviews/?filter=4)
 *  [  1 個 3 星使用者評論     ](https://wordpress.org/support/plugin/adroll-for-woocommerce-stores-dev/reviews/?filter=3)
 *  [  1 個 2 星使用者評論     ](https://wordpress.org/support/plugin/adroll-for-woocommerce-stores-dev/reviews/?filter=2)
 *  [  5 個 1 星使用者評論     ](https://wordpress.org/support/plugin/adroll-for-woocommerce-stores-dev/reviews/?filter=1)

[Your review](https://wordpress.org/support/plugin/adroll-for-woocommerce-stores-dev/reviews/#new-post)

[查看全部使用者評論](https://wordpress.org/support/plugin/adroll-for-woocommerce-stores-dev/reviews/)

## 參與者

 *   [ AdRoll ](https://profiles.wordpress.org/victorres11/)
 *   [ Adroll ](https://profiles.wordpress.org/adroll/)
 *   [ aaj2006 ](https://profiles.wordpress.org/aaj2006/)
 *   [ nextrollandersen ](https://profiles.wordpress.org/nextrollandersen/)
 *   [ lucasadroll ](https://profiles.wordpress.org/lucasadroll/)

## 技術支援

使用者可在技術支援論壇提出意見反應或使用問題。

 [檢視技術支援論壇](https://wordpress.org/support/plugin/adroll-for-woocommerce-stores-dev/)